Training & team support

Matomo training formats

• Introduction basics, reports, segments, half a day or a full day
• Deep dive goals, e-commerce, Tag Manager, campaigns
• For IT operations, archiving, updates, API
• Office hours fixed slots for everyday questions

Training takes place by video or on site, in Munich and elsewhere on request.

On your instance, with your data

The training does not use a demo but your own Matomo. Your team learns exactly the reports, segments and goals it will work with later, and we answer real questions right on screen: Which campaign brings enquiries? Where do visitors drop off? What is still missing in the tracking?

Beforehand, a short call clarifies what your team already knows and which questions it wants to answer. Then I put the content together.

Small groups

A training session is designed for 3 to 6 participants. That leaves time for questions, and everyone works in Matomo themselves instead of just watching.

Material to keep working with

All participants receive material that matches the topic of the training:

• Handouts covering the training content
• Checklists and cheat sheets for everyday reference
• Practical templates, for example an Excel sheet for campaign planning

After the training

For questions that only come up in daily work, there are office hours. If you like, I support your team over the first months and refine reports and dashboards together.